11/20/2022 0 Comments Keywords everywhere free![]() ![]() We’ve already touched on the topic of keyword volume. Do not feel pressured to put your keyword in many places in your page or article, keep it natural and incorporate your keyword into the flow of your article. Keyword stuffing refers to placing your keyword all over your article, which is similar to spamming. Keyword density might not be that important for ranking, but keyword stuffing surely is. It’s a calculation you don’t have to do by yourself, as you can easily use some calculating tools out there. This means your keyword would appear once in every 200 words you write. Usually, SEO experts recommend a keyword density of 0.5%. You can read all about it in our SEO For Beginners Guide. SEO is an ongoing process and many different factors impact where your page will rank. Keyword density refers to how often your keyword is mentioned throughout your content.įirst things first, there is no magic keyword density that will shoot your content to the top of the search results. On the downside, those keywords are not very specific, so they might not target the people actually interested in your information, product, or service. In other words, if you manage to appear on the first page of results for a short keyword, you’ll most likely have many people accessing your page. Ideally, you will be working with both types of keywords at some point in your SEO strategy.Ī short keyword can bring a high volume of traffic to your website, if you manage to rank it. Long-tail keywords, on the other hand, are more specific: such as ‘How to create a digital marketing strategy’ or ‘How does fitness relate to your health.’ Short keywords contain up to three words, such as ‘digital marketing’ or ‘fitness.’ Those keywords benefit from a higher search volume and can generate higher traffic to your website. Keyword research is a great way to come up with topics to write about. Keyword research can give you a good insight into what your potential target audience is looking for, what their needs are, and what kind of problems they want to be solved. The keywords you pick should express your potential customers’ and audiences’ search intent. These are only a couple of ideas to showcase how keywords work. ![]() How would you search for it online? Maybe by simply typing in “digital marketing courses.” But maybe also “free digital marketing courses,” “best digital marketing courses,” “digital marketing courses in (your city),” “how to learn digital marketing,” “how to become a digital marketing expert.” If we are creating pages and articles for a website that sells digital marketing courses, we want to address those who are looking to learn about digital marketing. Having this in mind is the right way to go about keywords. Whenever we need information or we are looking for a specific product or service, we have a specific intent that leads us to research online. In order to find keywords, you have to understand search intent. It’s about finding keywords that resonate with the type of customers you are looking for, those who will benefit and find value in the information you have to share. ![]() Creating optimized content is part of creating high-quality content, and this means using keywords correctly. Some people out there say – ‘keywords don’t matter, focus on creating high-quality content.’ Keywords might not be the only factor for ranking high, but they are an essential part of a successful SEO. It is what makes it possible for people to find your article once they search for the topic on search engines. What is a keyword? If you have read our SEO for Beginners Guide, you’ll already know a bit about keywords.īasically, a keyword indicates the main topic of your article. What Is a Keyword And Why Is It Important? You will quickly see that keywords are everywhere and so are potential topics to write about. In this article, we will be going over some ways of conducting effective keyword research and finding an interesting topic to write about. You have a topic in mind that you want to write about, what is the next step? From an SEO point of view, doing research on keywords before creating the content for your webpage or blog post is key.ĭoing keyword research can be an interesting and fun process. Keyword Research 101 – Finding Keywords Everywhere
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